Special offer - free copy evaluation

There are many secrets to creating killer sales pitches, high-response emails, high converting websites and advertisements that rake in the profits. For a limited time, I'm going to share 2 of the most important secrets you can ever learn about increasing sales profits. As an added bonus, you can request a free, no obligation sales copy analysis.

All you have to do is follow this link to claim your limited time copy evaluation.

Scott W. Cook
Direct response copywriter
4945 Cobia Dr
St. Petersburg, FL 33705

Call me today and let's talk about how powerful and effective direct response copywriting builds your profits and strengthens your customer relations.

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Professional copywriting services by a professional copy writer

“Direct response copywriting - The key to unlock your true profit potential”

Have you ever wondered what makes the most successful companies so successful?  What do the most renowned companies in your industry have in common?

Is it branding… social media… internet marketing or something else?  The truth is – it’s how they communicate with their customers.  Your most profitable opponents use direct response copywriting. Powerful and persuasive words build and maintain connections with existing and prospective customers online or off.

How well you persuade determines how much money you make

Direct response copywriting is the art and science of writing powerful, compelling and persuasive landing pages, squeeze pages, whitepapers, emails, advertisements, direct mail packages, website content, sales letters and even video scripts.  It’s the power to connect with your customers on a deeply emotional level. Direct response copywriting lets you tap into what motivates them and opens the door to profits.

Direct response copywriting gives you and your business the power to:

  • Research and truly understand your customer.
  • Build connections through words that sell.
  • Serve more people because you understand their needs, wants and problems and know how to provide solutions.
  • Demonstrate that you really care because you took the time to get to know your customer.
  • Solidify yourself as an industry leader.


And so much more.

Leverage my direct response copywriting experience to accelerate your achievements


You’re an aggressive and growing company.  Whether you’re just starting out, making that difficult transition from small to medium business or a well-established brick and mortar corporation.  In a global marketplace where opportunity waits around every corner, you can’t afford not to give yourself every possible advantage.

Let me be your secret weapon in the war of competition.

As an entrepreneur with more than 15 years’ experience, I can relate to what you have to do to succeed.  I’ve slogged through the battlefield of the struggling small business, I’ve fought side by side with some of the most ingenious and inspiring self-starters and I’ve learned what it takes to bring you victory.

I bring my background of business ownership, sales, computer science and a lifetime of writing to bear on every project.  You’ll never be anything short of impressed no matter how large or small our work together may be.

When you combine your ability and uniqueness to my direct response copywriting expertise, you’re guaranteeing a level of success and profit that’s sure to put a smile on your face. Not to mention building an ever growing flock of loyal and satisfied customers too.

Don’t miss your chance to blow them away!


I’m ready to put my experience to work for you.  I’ll give your concepts, products and services that special spark that builds a strong brand, a large customer base and years and years of steady profits.

Some of the industries I specialize in:

  • Information technology
  • Real estate
  • Construction
  • Consumer products
  • Medical
  • SEO
  • Website design and development
  • Sales and marketing
  • Marine and yachting
  • Restaurant


Whatever your needs, whatever your industry, you can depend on me to create direct response copy that sells.  Whether you need a sales letter, email series, an advertisement, digital ads, articles, an eBook or anything else you can imagine, you’ll love what I create, I guarantee it!

My 100% iron clad satisfaction guarantee


You’ll always be happy with the direct response copy I write for your business.  Once we agree upon a fixed fee, I’ll work on the project until you’re absolutely satisfied.

Honestly, this usually happens after only the first draft.  If, however, you need a few rewrites before you’re happy – you get them at no extra cost!

Don’t wait, give me a call today and let’s discuss your next direct response copywriting project and how I can make it successful.

Call me anytime between 9am and 5pm EST Monday through Friday:
(407) 902-6507

Or click this link to request a free, no obligation direct response copywriting quote.  I’ll analyze your request and send you a detailed price quote with no obligation to buy.

The power to accelerate your business into the profitable fast lane is just a phone call or click away!

Most Recent Professional Copywriting Blog Posts

Direct Response Copywriting Blog

Sell what they want, not what they need

Monday, December 15th, 2014
By: Scott Cook

Generally, the first step in creating a new product or service is the idea.  You sit down, put your chin in your hand and think and think until your thinker is sore.  Finally, like magic, you come up with the greatest idea in the history of everything.

Of course, there’s a catch – isn’t there always?

The best ideas – or perhaps it’s better to say – the most marketable ideas, are those that offer something people really want.  That may sound simple, but you’d be surprised at how many people forget that simple idea.

Often, we think and come up with a great idea for a product that people need.  We say, “Oh, man!  What an awesome idea – this will help so many people!”

If not handled correctly, though, most of these need-based products will flop.  I know – it’s happened to me more than once.

Why is this?

Because people just don&rsq... more
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Is Your Copy “I” Focused, or “You” Focused?

Saturday, September 13th, 2014
By: Scott Cook

Have you ever heard of or read the great book, “How to Win Friends and Influence People” by author Dale Carnegie?  If not, I strongly suggest you do – especially if you’re a business person.

The reason I bring that up is that one of the most crucial points that Mr. Carnegie made in his book was this: The most interesting thing in the world to any person is the sound of their own name.  Well, that’s paraphrased a little, but you get the idea.

In other words, what do all of us find most interesting?  Ourselves.  This is always true, even for those of us who really enjoy learning about others.  At some level, we like to hear about us, we are naturally interested in our own success, etc.

“Ok, Scott,” You may be thinking, “what’s the point?”

Well, the point is this.  In your business, notably the written information that you’ve created about your busin... more
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What is Direct Response Copywriting and How Does it make you Money?

Monday, August 18th, 2014
By: Scott Cook

Do you find writing, especially writing related to your business a bit confusing?  After all, there are so many kinds of writing: content writing, eBook writing, copywriting, direct response copywriting, email writing, etc.

As most aggressive business people now know, content marketing is one of the most effective forms of marketing available today.  This is due to several factors, including the readily available sources for publishing information, the low cost and the seemingly ravenous appetites that consumers have for useful custom-written content.

This is where the writing categories can be confusing.  For example, what’s the difference between content writing and copywriting?  And even more than that – what’s the difference between copywriting and direct response copywriting.  As a business owner interested in marketing yourself to your customers, you need to know the difference.

Exactly what ... more
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The power of the Landing Page Increase Sales, Capture leads and Focus Your Marketing

Friday, July 18th, 2014
By: Scott Cook

Have you ever heard about someone putting up a landing page for their company?  Have you ever seen a short, 1 page website that focused only on a single topic and then asked you to do something?

This is what landing pages do and they’re incredibly effective for growing your email list, capturing leads, selling products and returning real value on your investment.

Why are landing page so powerful?

One of the most important factors that makes a good landing page work is that it’s very tightly focused.  Unlike a website’s homepage, where you talk in general terms about your company, a landing page discusses only one topic and one set of benefits related to that topic.  In this way, you immediately grab the visitor’s attention, briefly showcase your offer and then call them to action.

Because of this strong focus, it’s also much easier to market a landing page.  For example, s... more
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How would you like to attract more Customers and Make More Sales?

Tuesday, June 03rd, 2014
By: Scott Cook

Did I get your interest with the headline for this post?  Why?  Are you in business and want more sales?  Would you like more conversions from your website traffic?

Of course you would, who wouldn’t?  If you’re in business, you want to sell something.  With the right application of professional copywriting and well-crafted headlines, you’d be amazed at what can happen.

Now, I’m not suggesting that a good headline is all that’s required to close the deal.  However, it’s the first stage.  A good headline is what grabs the attention and gets the person who’s reading, listening or watching to want to know more.  Advertising and marketing is really all about moving prospective customers from one stage to another.  Headlines are your front line soldiers, if you will.  They’re you’re way of saying, &... more
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Have you ever thought of writing an eBook to promote your business?

Monday, May 12th, 2014
By: Scott Cook

One of the most effective ways to generate and sustain customer engagement is by providing a truly valuable piece of information.  There are so many ways in which this can be beneficial and in this post, I’m going to talk about how and why eBooks are a fantastic way to grow your business.

What are the benefits of writing an eBook?

There really are many answers to this question, but let’s take a look at the four best:

  1. Writing an eBook and giving it away for free is a great way to build an opt-in email list.  For current and future email marketing purposes, a large and growing list is essential and very powerful.  Providing a short and informative eBook on a subject or subjects that you know well can be highly effective toward this goal.

  2. It builds an expert reputation for you and your company.

  3. Even in a free giveaway eBook, you can actually include lead-generation too... more
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